Home Based Business: Ten Tips For Success:
Being your own boss, setting and keeping your own hours, keeping
all (or most of the proceeds for yourself), saving on travel
time and gas, allowing for as much vacation time as "necessary",
it all has its perks. It certainly seems that way, especially
for many woman who may not want to stop working or can't afford
to, but also want to stay home with the kids or be home when
they get back from school.
But, this growing trend, even with all its apparent benefits has
many experts cautioning stay-at-home workers and warning them
about the potential perils of home-based businesses due to
common human error.
Some of the most common (and most damaging) include:
• Going In Blind: Sure you need confidence, guts and faith to
start your own business, but you also need to know what your
getting into, and that means diving FIRST into doing the
necessary research about the type of business you are interested
in starting. Experts suggest finding out as much as you can
about your potential venture and about its potential for success
in your area. Find out about your competition, note how much
they are charging and pinpoint your target market. Rely on
books, trade shows, conferences and the net to gather your
materials and information.
• Becoming A Lone Venturer: Keep in mind that starting ANY
business is difficult, especially in its initial stages. This is
the most crucial time for you and your venture and you'll need
all the love and support you can get. One of the biggest
mistakes, say experts that new entrepreneurs make is not getting
the necessary support from spouse of family. Besides maybe
helping with the housework or kids, he or she may also want to
lend a hand in your business or at least lend support and
encouragement as to work to get things going.
• Leaping Without A (Financial) Safety Net: Most of us are use
to bringing home a specific amount of income (give or take) each
week, an idea of having a "comfort" zone that most new business
owners need to give up say experts. According to professionals,
most new business owners won't see a profit for several months.
In fact, they suggest having at least six months (monetary)
reserves on hand.
• Spreading Yourself Too Thin: While you certainly want to
please the consumer and build your client base, it's important
to remember, that you won't be able to please all of the people
all of the time. They suggest not spreading yourself too thin by
creating a mission statement for your business defining your
purpose and your goals. Include what your business involves,
what makes it stand out, and where you see yourself a few months
to a year down the line. And, they add that you should make it a
point to check your statement periodically and make all the
necessary adjustments.
• Getting Too Comfortable: It's easy to take advantage of being
at home, especially when you don't have to punch or Watch the
clock. But, according to experts, sticking to a regular work
schedule is imperative. Keep your schedule flexible (that's what
working from home is all about) but set limits and boundaries
that will allow you to focus without any interruptions and be
productive.
• Not Having A Space Of Your Own: For some a private office may
not be feasible, especially if you're a stay-at-home parent.
But, according to experts, it's imperative that you designate a
specific space to conduct business. It is also important that
you have all the necessary office essential to properly conduct
your business. Sharing space and sometimes supplies is
necessary, but you really should have your own for maximum
efficiency.
• Selling Yourself Short: Want to beat your competition
(price-wise) is a smart move, but seriously underbidding
yourself and your worth may not be. Know what the competition is
charging and make reasonable adjustments remaining firm and
confident in what your product and ability...and always leave a
little room for "play".
• Putting Off The Paperwork: While most of us don't enjoy the
paper trail that often goes along with owning a business, it's
an essential part of operations, especially when it comes to
keeping track of inventory and finances. Make sure to do all you
shipping and receiving and related filing promptly, as well as
sending out timely invoices. Keep in mind that most consumers
take up to 90 days to pay, so you'll need to bill them as soon
as possible. And also, don't forget to keep track of your own
expenses to know what is coming in and what is going out.
• All Work And No Play: Just because you work from home doesn't
mean you never leave the house again. In fact, a very important
part of any business is networking. So, think about maintaining
your professional appearance and joining some professional
organizations that can put you in touch with all the right
people....and even though chat boards and blogs can offer you
the same, making a personal appearance is ALWAYS a nice touch.
• Expecting Too Much: Considering working from home as anything
but "work". While you may have the freedom to make lots of your
own decisions, you'll also have a lot more responsibility, and
that means learning how to manage your time (between work and
career) like never before.
About the author:
LIFamilies.com - Community resource for Long Island