How To Promote Your Computer Repair Business
- Be professional. You will sometime be unable to save their
data or their broken motherboard, but you can explain why while
keeping it simple. And there are few software problems you
cannot solve at all, so do not admit failure unless necessary
(repairs that would cost more than the computer's value for
example). You will gain a reputation as an expert, not to
mention people will come to view you as honest, which can be
invaluable if you have a serious problems one day.
- Always have business cards on you. You never know when you
could end in a discussion about computer, giving you a perfect
opportunity to sell your services. You can also leave cards on
community boards and the like.
- Likewise, make sure your customers have an easy way to find
you and call you back. Put stickers with your contact
information on all computers you fix, or at the very least, give
your business cards to all your customers.
- Don't underestimate your personal network. Your family and
friends will most likely be happy to help you promote your
business. After that, the news will spread to friend of your
friends, who will be quick to recommend you if you do a good job
fixing their computer.
- Do something special for your customers, a little extra they
cannot get anywhere else. Most people will install Antivirus and
firewalls, but you can go the extra mile and add useful open
source or freeware software like Open Office to your standard
installation routine. Games, especially cards and board games,
can be a pretty effective bonus for no additional cost, except a
few minutes of your time to install.
- Make yourself visible to potential customers! Classified ads
in the local newspaper, or a few flyers left on the counter of a
friendly shopkeeper can go a long way. You can also add special
offers to your flyers or for people who mention your ad to make
them more attractive.
As you can see, you can do a lot of things to improve your image
and promote your business. Just use your imagination, and you
can surely find an original way to promote your services and
grow your business. But never forget, your customers are your
greatest asset, treat them well!
About the author:
Hans Hasselfors is the founder of SubmitYourNewArticle.com. Find
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