The Website that Had 5 Hits A Day
I started picking up HTML about 5 years ago. Surprisingly,
despite coming from a non-programming background, I picked up
the language almost effortlessly. I started putting up small
websites on those free hosting sites. There were a lot of those
companies back then.
Before long, I was working on several projects for a few
companies. It didn't take long for me to stumble upon Macromedia
Flash. Once again, I was curious about how it worked and kept
working on it. Those first few Flash files were real cheesy but
in after just one year of hands-on experience with HTML and
Flash, I managed to win a local web design competition. I got
first out of slightly over thirty entries and won lots of
software and several pieces of hardware.
My friends kept telling me to start something on my own. Well,
I did but it didn't quite work out as I lacked the marketing and
business skills to run a proper Company. Before long, flocks of
freelancers entered the market and the prices hit rock bottom.
Anyway, I was running a personal website. It was doing well
until I got a full-time job and due to neglect, it disappeared
with the many websites at about the same time when the dotcom
bubble burst.
And when I said doing well, I meant getting just 5 visitors a
day. Hence, the title of this article. I put up some simple
articles on my website and also offered a free email service but
without the marketing know-how, the traffic was trickling.
It wasn't until 5 years later that I started getting between
20-50 unique visitors per day on each of my website. I'm now
running close to 10 websites on my own and several others for my
customers.
I'd be the first to admit that I'm far from being successful
but the results are encouraging. At least the websites are now
paying for themselves and on some weeks, there is even some
profit ;)
At this point, I bet you want to know how I did that? Well,
there really isn't any secret and if you look a bit harder, I'm
sure you can find the information you need on one of those
Internet Marketing websites.
But I'll save you the trouble and give it to you here. There
are two things you need to know to run a website that will
eventually pay you back.
The first is that your website MUST be search engine optimized.
That means tweaking your website to make sure the website is
friendly for the search engines. If you have a bit of time for
experiment, here are some tips.
Make sure that your keywords appear in your page title, and in
your URL if possible. Get as many inbound links as possible but
with anchor texts in your links. That means enclosing your
keywords within your inbound links.
Beware of websites that sell you a half-baked story about how
they can guarantee you top rankings. I tried and tested all
those information I found on the Internet and it took me MONTHS
to see any kind of results.
If you are in a hurry to get started, take a look at Instant
Website. Instant Website is an in-house product developed by
myself and I use it to host my corporate website. It took me
months to build and I'm now hosting my customers' site on it.
The second thing you need to know is that you MUST know how to
build lists. This is critical to the success of your website.
Search engine traffic brings in the visitors and you must have
the tools to retain them!
I'm talking about having some tools to reach out to those same
visitors. One example is an email box. Instant Website has a
simple one incorporated in it but if you need something more
powerful, here are a couple of good ones. http://www.aweber.com
and http://www.constantcontact.com
That's it. Make sure your website is search engine optimized
and keep building that list and you'll never have to worry about
your website averaging just 5 visitors a day. What you want to
do with all that traffic is completely up to you.
On sites like this one, I place Google ads on them. Maybe I'll
write more about that in another article but if you click on it,
I earn some money. But only do so if you're really interested in
what you see in the ad.
So there you go, the story about the website that had 5
visitors a day but I'm sure after reading this article, you're
on your way to running successful websites! So start one today!
About the author:
Article written by: Darren Chow
Website: Singapore Web
Design
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