Software Outsourcing to India
Outsourcing (or Offshoring) software development practice is a
precious approach for acquiring and perpetuating cutthroat lead
when executed to engineer a supreme yield in IT business. In the
existing global IT economic set-up, firms can Outsource IT
services and software development from diverse areas, including
the proficient Asian economies, principally India. The software
outsourcing is aimed on two prime customer factions: 1) Software
houses that want to cut their development costs or
brace/diversify their information technology (IT) proficiency
extent; 2) Any trade (or entrepreneurs) looking forward to
amplify/redesign/support their proprietary software function or
Internet-gizmos to empower their trade in the current market.
Indian Software Outsourcing trade has realized matchless echelon
of merit and steadiness of productivity. in addition to savings
Software Outsourcing to India bestows its consumers with
software development process improvements that render into
ongoing upgrading in custom software cycle times, economic
viability, and class. Though Indians are facing stiff
competition from MNCs and local players athwart the world but
Indian software product companies are working hard to make India
a world class IT destination offering not just software services
but also premier software products. Indian IT companies have
tough domain knowledge, global experience and brand equity
globally in the software services zone. Furthermore, Indian
software and services companies have brawny value proposition -
stumpy development cost, highly capable manpower and viable
costs. Indian companies are now exploiting on the strong domain
knowledge and global exposure in developing software products
and NASSCOM has already noted a 30% to 40% increase in the
number of companies that are involved in the product space in
the last couple of years. This is evident from the fact that the
Indian IT industry's export revenues from product and technology
services has grown from Rs 5100 crores in 2001-02 to Rs 6600
crores in 02-03 registering a growth of 29.4%. This now needs to
be communicated. Practically, Indian Software products can be
evaluated to be among the best in the world but pitiable
marketing is the dampener. No matter what product is selling
today in the global market, whether it is in the storage space
or security or any other, probability is that India has got a
similar product with more features at smaller costs. Scores of
firms are working with NASSCOM to make software product
development further popular with the Indian software companies.
For instance, iFlex has joined hands with NASSCOM in creating
awareness through NASSCOM's product forum about the potential of
product development in India. Other players perhaps need to
enlist this kind of local endorsement.
The further test is to encourage national and worldwide
customers of the trustworthiness of products with the 'Made in
India' tag, as customers overseas are enticed to use products
offered by big MNCs. We need to communicate to the world that
Indian products stand for quality, excellence. Wipro was one of
the first few companies in the world to get a PCMM level 5
certification. Only a few people know about GE's research arm in
India, Intel's IP creation in India or even AP's state
transports' radical use of telematics. Problem is that we are
not telling the product story of Indian IT. There were other
cheaper sources available for IT but India triumphed because of
the apex education levels, the numbers and their single-minded
focus on quality, and innovative spirit of the Indian people.
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