Staffing Firm Drives Improved Client Services with Technology
It did that, and more.
The core problem was simple, and quite common, according to
staffing customer surveys conducted by Staffing Industry
Analysts. EmploymentGroup was experiencing high expectations of
service from their clients at very low margins.
What's more, they wanted to diversify their business mix to
expand their business. And, adding a daunting element to the
whole equation, they set this goal for their business during the
roughest staffing economy in more than a decade.
Linda Miller, COO of EmploymentGroup states, "Our goal was to
expand and increase our business mix by entering the
professional technical market. To do this, we knew we needed to
improve our efficiency and productivity. VCG's StaffSuite
application allowed us to achieve this while increasing our
business as well."
To exceed customers' service expectations and compete
effectively with other staffing firms, EmploymentGroup's
executive team knew they had to focus on technology.
Miller noted that, "We selected VCG as our staffing software
vendor because they know the industry - we were buying decades
of experience with thousands of users. That experience showed
itself in StaffSuite, which had the Windows-based functionality
that we were looking for when we switched from our legacy
software."
With StaffSuite's activity-based capability, EmploymentGroup
could re-focus their attention on easily meeting the higher
demands of clients during an economic recession.
"With StaffSuite we can always accommodate a client's request,"
said Miller. "Whether it's a personalized report on turnover or
a customized invoice, we have the confidence that we can meet
any client need."
This responsiveness has a real impact on their business. For
example, EmploymentGroup was able to raise margins at one
customer account based on a client employee turnover report --
one of the hundreds available through StaffSuite -- that showed
the client how to reduce turnover.
Miller states, "from the front-office perspective, StaffSuite
delivers a huge competitive advantage. Our lead service people
have the capability to pull any information a client needs into
an 'account plan.' They can then anticipate client issues and
respond proactively."
While improving customer service was a key goal that StaffSuite
helped EmploymentGroup achieve, they also improved their
efficiency elsewhere.
Christy Quick, Controller for EmploymentGroup said, "Many
staffing software vendors focus solely on the front-end
functionality. VCG understood the need to be efficient at the
back-end of our operation. I originally had four staff members
handling our payroll, deductions and invoicing. I now have two
people. With StaffSuite, additional personnel are just not
necessary thanks to the productivity increase we've enjoyed."
"For example," Quick noted, "the timesheet import feature within
StaffSuite's integrated PayBill function has been a major
contributor to our productivity. StaffSuite allowed us to handle
more work with fewer staff due to the inherent efficiencies of
the system. No one is working overtime to get the checks out."
As important as finding staffing software that would increase
their business was, EmploymentGroup wanted to be sure that the
vendor they selected would provide the same level of support to
them that they gave their own customers.
Miller noted that, "Our first training session, a Management
Planning Session (MPL), impressed upon me that VCG was more
about doing than talking."
Quick agreed, adding, "The MPL gave us the basics of what we
needed. Hypothetically, I felt like we could have gone live the
next week. We filled out the workbooks provided to customize
StaffSuite for our business. The process was amazing because our
consultant could tell us why we needed a particular function and
how it would help us improve our business and service to our
customers."
While VCG provided extensive training for EmploymentGroup, when
it's time to 'go live,' you have to be sure your staff is able
to handle the software.
"A VCG consultant supported us onsite when we went live for the
first week," Miller said. "The added support gave us the
confidence to have a successful launch. Further, a technical
support representative worked on the phone with our back-office
staff to ensure that everything ran smoothly -- and later
followed up with our staff."
Miller noted that, "inherently StaffSuite has a very fast
learning curve. Our personnel were able to pick it up quickly
with no problems. They actually wanted access to increased
functionality after the first week. If there was ever an issue,
VCG was immediately available to assess the situation,
successfully problem solve and get our staff back to business."
Quick agreed, saying, "If an issue arises it can easily be
handled with a five-minute phone call, and it doesn't disrupt
our employees' work."
EmploymentGroup has gone on to use StaffSuite to create
benchmarking and standards reports for their clients. Moreover,
they will increase their responsiveness and services to clients,
contingent employees and candidates with the StaffSuite
WorldLink module to integrate their Web site with their staffing
services in real-time in the near future.
Miller concluded, "We view VCG as a business partner. They
believe in their product and listen to their users. When Steve
Taylor, the President of VCG, came to the office to discuss
product enhancements with my staff, it made a statement. It was
not a scheduled visit; he was in town on other business. He
asked to speak to the people actually using the software. While
they were impressed by this, they were actually blown away to
get resolution to their issues from him after their discussions."
"Bottom line: VCG listens to their clients and offers the
superior product offerings, technology and support. For us, it
means happier clients who send us more business."
About the author:
VCG PR Specialist