Revenue Generating Web Design
The main reason that organizing your website into themed based
pages is so crucial is that adverting revenue is the main source
of income for more than 50% of websites. Whether its Adsense,
Yahoo Search Marketing or Banner Adverting, the key is to drive
targeted traffic to various themed based pages. When marketing
advertising space on your website to potential clients, you will
have a much easier time convincing them to advertise on your web
site if you can convince them that only potential buyers will be
viewing their ads. If we use the example of a European travel
site, the implementation of themed based pages would result in a
real estate rental section, a tour section, an entertainment
section and a currency conversion section. This would result in
you having the ability to market advertising space on your
currency conversion space to financial institutions, space on
your real estate portion to realtors and space on your
entertainment section to theaters and museums. The benefit to
your potential clients is that only customers who are interested
in currency conversion will be viewing their ads versus a
visitor who is only interested in the weather and could care
less about currency conversion.
With the internet being utilized more and more, businesses are
realizing that newspaper and magazine advertising is not nearly
as effective as advertising on websites which drive targeted
traffic to their ads. A carefully planned web site will allow
you to lead your visitors to all of your revenue generating
pages and will result in an extremely profitable website.
About the Author
Carmen is the VP Client Relations of Ms. SEO Inc., a Calgary
based Search Engine Optimization & Internet
Marketing Company. Ms. Seo Inc. works with their sister
company Ms. Hype Inc., a Calgary Web Design
Company, and their parent company Cre8 Hype Solutions Inc.,
a Calgary based Internet Marketing Company, to
offer their clients a powerful online presence.
About the author:
None